The data protection legislation is complex and under continuous change and development, and requires businesses to relate to both Swedish and international considerations. For many, the legal framework can be difficult to overlook, comply with and manage in practice – but regardless of the type of business, there are many competitive advantages to be gained. With an active and conscious data protection program, you can use personal data in production, business development and marketing – without compromising on privacy and the risk of high sanctions and bad-will.
MAQS’ specialist group has extensive practical experience of the legal framework, and closely monitors the rapid legal development both locally and internationally. As sole Swedish law firm, MAQS collaborates with AI Sweden, which provides us with additional insight in understanding and influencing future initiatives in the area. At the same time, we understand that data protection issues are part of a larger picture. Therefore, our specialists work in close cooperation with the firm’s other industry and specialist groups to be able to offer comprehensive advice adapted to the specific conditions that exist in each industry and business. We offer both long-term, strategic advice, as well as advice in individual projects and ongoing assignments